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, 20:21, 7 January 2009
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<!-- The following is a simple Infobox designed to identify a COMPANY. You should feel free to add your own content to any of the missing elements. The few items pre-filled here are intended to "just get you started" with some basic formatting and semantic tagging. -->
{{Infobox_Company
| company_name = [[Company_Name:=GEMaffair.com]]
| company_logo = [[Image:Milson_Printing_Logo.jpg|150px|Milson Printing logo]]
| company_slogan = ''Fine Jewelry at Affordable Prices''
| company_type = [[Company_Type:=Private|[[Private Company|Private]]]]
| genre =
| foundation = [[Year_Started:=1990|[[1990]]]]
| founder =
| location = {{flagicon|US}} [[City:=|Largo[[Directory:Largo, Florida|Largo]]]], [[State_Name:=Florida|[[Directory:Florida|Florida]]]], [[Country_Name:=United States|[[Directory:United States|USA]]]]
| key_people = [[Key_Person1:=Michael Jansma|[[Directory:Michael Jansma|Michael Jansma]]]], [[Key_Person1_Title:=CEO|CEO]]<br>[[Key_Person2:=Katy Culbertson]], [[Key_Person2_Title:=Marketing|Marketing]]
| industry = [[NAICS_Code1_Title:=Retail|[[Retail]]]]<br>[[NAICS_Code2_Title:=Jewelry|[[Jewelry]]]]
| products = <!-- Rings, earrings, bracelets, necklaces, pendants, jewelry sets, Yellow and white gold, gemstone earrings, tennis bracelets, dangle earrings, hoop earrings, engagement rings, wedding bands, men's jewelry, masonic rings, tie bars, money clips, wedding rings, promise rings, snake rings, solitaire diamond earrings, birthstone jewelry, necklaces, Bulova watches, chronograph watches, Wittenauer, Accutron, Caravelle, carbon fiber watches, cocktail rings, retro jewelry, fashion jewelry, mystic fire topaz jewelry. -->
| revenue = 20 Million +
| operating_income =
| net_income =
| num_employees = {{profit}} [[Employees:=11|11]] (2007)
| parent = <!-- Http://www.GEMaffair.com. -->
| subsid = <!-- List any subsidiary operations here. -->
| owner = <!-- Useful for privately or closely-held firms. -->
| contact = [[Address:=PO Box 1900]]<br>Largo, [[State_Code:=FL]] [[Zip:=33779]]-[[Plus4:=0000]]<br>[[Phone:=800.471.GEMS]]<br>[[Web:=www.GEMaffair.com|[http://www.GEMaffair.com GEMaffair.com website]]]
| reference = <!-- Reference items help facilitate search engine optimization (SEO) -->[[NAICS]]: [[NAICS_Code1:=32311]], [[NAICS_Code2:=32312]]<br>[[Attribute:Region1|Region]]: [[Region1:=South East|[[Directory:South East|Tampa Bay]]]]<br>[[Latitude]]: [[Latitude:=27.95923|27.95923"]]<br>[[Longitude]]: [[Longitude:=-82.787476|82.787476"]]
| footnotes =
}}
'''GEMaffair.com''' specializes in selling [[fine jewelry]] at affordable prices. The company, located in [[Directory:Largo, Florida|Largo]],[[Directory:Florida|Florida]] was founded in 1990 by entrepreneur, Michael Jansma. In 1996, Jansma partnered with [[Amazon.com]] and moved his business online. Since the transition, GEMaffair.com has sold over twenty million dollars in precious metal jewelry, becoming the most trusted name in e-jewelry sales with the lowest return rate in the industry.
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GEMaffair.com's popularity is due largely to their extensive inventory of fine jewelry for both men and women sold at extremely low prices. By purchasing from wholesalers all over the world, the company is able to offer the same pieces as their competitors at 50-70% off the retail price. All of the jewelry sold from GEMaffair.com is guaranteed by Amazon.com's [[A to Z Guarantee]] and is backed by [[BuySafe.com]]. Coupled with the company's innovative and proactive customer outreach program with a presence on social media sites like [[Twitter.com]], [[Facebook.com]], [[MySpace.com]], and [[LinkedIn.com]], GEMaffair.com has quickly become the world's best source for fine jewelry online.
== History ==
GEMaffair.com started business in [[1990]] in [[Directory:Largo, Florida|Largo]],[[Directory:Florida|Florida]] . As the business grew, owner and founder, Michael Jansma decided to create a website for the business in order to reach more people. In [[1996]] the company moved its vast gemstone jewelry and watch inventory online. Jansma not only created a parent site for his company, but also began selling gemstone and diamond jewelry on [[Ebay]], [[Property Room]], and [[DOBA]].
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The company was one of the first to utilize [[Amazon.com]]'s [[Seller Central]] service. As their relationship grew, GEMaffair.com helped to shape the way [[Seller Central]] is used. Jansma and his company's contributions to the site were most recently cited in [[Brad and Debra Schepp's]] Internet selling tutorial book called <u>[[Selling with Seller Central]]</u>. The book, set for release in early [[2009]], details GEMaffair.com's collaboration with Amazon and outlines how others can integrate the same practices into their online retail businesses. In addition to the company's success with Amazon.com, GEMaffair.com was one of the first [[Power Sellers]] on [[Ebay]] and continues to enjoy continued growth with the powerful online auction house.
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<center>
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google_ad_width = 468;
google_ad_height = 60;
google_ad_format = '468x60_as';
google_ad_type = 'text_image';//2006-12-28: Centiare Directory space
google_ad_channel = '2388332058';
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</center>
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==News==
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GEMaffair.com was recently covered by the [[National Jeweler Network]] for their innovative customer outreach program headed by CEO, Michael Jansma. <ref name="Twitter">{{cite news|last=Network|first= National Jeweler|title=GEMaffair.com, Twitter hosts holiday sweepstakes|publisher=[[Directory:National Jeweler Network|National Jeweler Network]]|date=2008-12-30|url=http://www.nationaljewelernetwork.com/njn/content_display/majors/ecommerce-developments/e3iad29403d43d2e7eb04aa2a8649baec94|accessdate=2009-01-07}}</ref>
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==Photo gallery==
<gallery>
image:Pumpkin_2006.jpg
image:Lake_Lure_golf_view.jpg
</gallery>
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==Map==
<googlemap lat="27.95923" lon="-82.787476" zoom="11">
34.443333, -104.725, Largo, NM, USA
27.916647, -82.78766, Largo, FL, USA
</googlemap>
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==References==
<div class="references-small" style="-moz-column-count:1; column-count:1;">
<references />
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== External links ==
*[http://www.GEMaffair.com/ GEMaffair.com]
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*[http://www.GEMaffair.wordpresscom/ GEMaffair.com's Blog]
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*[http://www.Twitter.com/gemaffair GEMaffair.com on Twitter]
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===Geolocation===
{{Mapit-US-cityscale|35.019608|-90.025098}}