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MyWikiBiz, Author Your Legacy — Friday November 08, 2024
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{{Infobox_Company
{{Infobox_Company
| company_name = [[Company_Name::SearchGuru]]
| company_name = [[Company_Name::SearchGuru]]
| company_logo =
| company_logo = [[File:searchgurulogo.png]]
| company_slogan =
| company_slogan =
| company_type = [[Company_Type::Private Company]]
| company_type = [[Company_Type::Private Company]]
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SearchGuru is a premium Search Engine Marketing company that puts our clients’ interest before profit. It will be like having your own SEM department, complete with technical consultants to link-builders and copywriters. The only difference is you only pay a fraction of the costs. Larry Lim also consults behind-the-scene at a number of big agencies and service providers – working as “consultant to the consultants”. For example, he is Technical Consultant at Locus-T Sdn Bhd, an ISO-certified Internet Marketing company that was established in 1999. Larry also plays an advisory role at SigMax eServices Sdn Bhd, an MSC-status company that has been around since 2002.
'''SearchGuru''' is a premium Search Engine Marketing company that puts our clients’ interest before profit. It will be like having your own SEM department, complete with technical consultants to link-builders and copywriters. The only difference is you only pay a fraction of the costs. Larry Lim also consults behind-the-scene at a number of big agencies and service providers – working as “consultant to the consultants”. For example, he is Technical Consultant at Locus-T Sdn Bhd, an ISO-certified Internet Marketing company that was established in 1999. Larry also plays an advisory role at SigMax eServices Sdn Bhd, an MSC-status company that has been around since 2002.
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'''Proven Results'''<br>
We're SEO fanatics. We don't compete on price or sales gimmicks - we deliver the results! Over the years, we have put many clients at the top of Google for even one-word keywords like property, cars and jobs. Seriously!
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'''Transparent SEO'''<br>
With most SEO companies, you're told to pay blindly every month without a clue about what's being done. At SearchGuru, apart from the monthly reports, you get access to a special Client Area where you can track the progress and results.
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'''Long-term Partner'''<br>
SearchGuru is genuinely interested in helping you. We don't just sell, sell, sell - we reject more clients than we accept! Think of us as an extension of your Marketing arm ...your very own SEO department but at a fraction of the costs.
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== Why SearchGuru ==
'''1. Established Company'''<br>
We’ve been around since 2005 and out clients include big names like Edelman, iProperty.com, Popular and Al Rajhi Bank.
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'''2. Proven Track Record'''<br>
We’ve put many websites at the top of Google MY and SG for even one-word keywords like lasik, property, jobs, cars, gmat …and also seo!
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'''3. More Than Just Rankings'''<br>
Our goal doesn’t stop at getting you top rankings. We aim to increase both your organic traffic and conversions.
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'''4. Safe Whitehat Methods'''<br>
We’ve seen websites get penalized because of SEOs who use unethical methods. At SearchGuru, we NEVER put your website at risks.
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'''5. Unique Approach That Makes Sense'''<br>
With SearchGuru, it’s like having your own SEO department, with a team of consultants, writers and more, but at a fraction of the costs.
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8. More Link-building – build backlinks to your primary backlinks.<br>
8. More Link-building – build backlinks to your primary backlinks.<br>
9. Monthly reporting – Analytics data, backlinks and website rankings.<br>
9. Monthly reporting – Analytics data, backlinks and website rankings.<br>
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=== Why Guaranteed SEO Services Is Bad ===
=== Why Guaranteed SEO Services Is Bad ===
Many years ago, SEO was well regarded in Malaysia. The SEO Consultants that existed back then were real specialists, and they optimized client websites as if it was their own business. As the awareness picked up, more and more SEO “wannabes” joined the industry because they saw a business opportunity. Since these wannabes were more interested in making money than actually providing good SEO, they started slashing prices to attract clients …fast!
Many years ago, SEO was well regarded in Malaysia. The SEO Consultants that existed back then were real specialists, and they optimized client websites as if it was their own business. As the awareness picked up, more and more SEO “wannabes” joined the industry because they saw a business opportunity. Since these wannabes were more interested in making money than actually providing good SEO, they started slashing prices to attract clients …fast!
*Ask for examples of websites that the SEO Company has worked on – see if they’re big clients or mom-and-pop shops. Check if those websites were optimized for the best keywords or easy keywords.
*Ask for examples of websites that the SEO Company has worked on – see if they’re big clients or mom-and-pop shops. Check if those websites were optimized for the best keywords or easy keywords.
*Check the SEO Company’s own rankings. Any SEO Company worth their salt should be able to rank well for keywords like seo malaysia, seo company, seo consultant, seo services or even seo.
*Check the SEO Company’s own rankings. Any SEO Company worth their salt should be able to rank well for keywords like seo malaysia, seo company, seo consultant, seo services or even seo.
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'''2. SEO Methods & What’s Included'''<br>
'''2. SEO Methods & What’s Included'''<br>
*Which search engines is the SEO Company targeting? How long can you expect before seeing any results?
*Which search engines is the SEO Company targeting? How long can you expect before seeing any results?
*What reports will the SEO Company be providing? Does it include monthly keyword rankings report, and for which search engines?
*What reports will the SEO Company be providing? Does it include monthly keyword rankings report, and for which search engines?
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'''3. Fees, Guarantees & Payment'''<br>
'''3. Fees, Guarantees & Payment'''<br>
*If the company provides a ranking guarantee, ask exactly what are they guaranteeing. I have come across a company that guarantees to get x number of keywords (from a customer-chosen y number of keywords) into the first page of Google, Yahoo or Bing – combined! Considering that Google receives 80% of the total search volume and the top 4 organic results get more than 70% of the clicks, doesn’t the guarantee sound like marketing gimmick and nothing more?
*If the company provides a ranking guarantee, ask exactly what are they guaranteeing. I have come across a company that guarantees to get x number of keywords (from a customer-chosen y number of keywords) into the first page of Google, Yahoo or Bing – combined! Considering that Google receives 80% of the total search volume and the top 4 organic results get more than 70% of the clicks, doesn’t the guarantee sound like marketing gimmick and nothing more?
*What is the payment schedule like? Most SEO Companies will require you to make full or partial payments upfront. Will you be comfortable paying upfront?
*What is the payment schedule like? Most SEO Companies will require you to make full or partial payments upfront. Will you be comfortable paying upfront?
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'''Conclusion:'''<br>
'''Conclusion:'''<br>
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=== SEO Tools ===
=== SEO Tools ===
'''''Research, Tracking & Reporting Tools, FREE for SearchGuru Clients'''''
'''''Research, Tracking & Reporting Tools, FREE for SearchGuru Clients'''''<br>
We have a special private area for clients, where you can access a variety of advanced tools – a first in Malaysia and Singapore! View your site’s Analytics, research competitor backlinks, track keyword rankings, monitor brand mentions and more.
We have a special private area for clients, where you can access a variety of advanced tools – a first in Malaysia and Singapore! View your site’s Analytics, research competitor backlinks, track keyword rankings, monitor brand mentions and more.
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== Search Engine Marketing (SEM) ==
== Search Engine Marketing (SEM) ==
Search Engines like Google, Yahoo and Bing receive over 1 billion searches a day. SEM lets you promote your business to search engine users in your TARGET MARKET and who are already INTERESTED in your products and services. You can optimize your website for increased visbility in the organic search results with SEO, or advertise through PPC programs like Google AdWords. Got damaging content about your brand in the search results? Fix it with ORM.
Search Engines like Google, Yahoo and Bing receive over 1 billion searches a day. SEM lets you promote your business to search engine users in your TARGET MARKET and who are already INTERESTED in your products and services. You can optimize your website for increased visbility in the organic search results with SEO, or advertise through PPC programs like Google AdWords. Got damaging content about your brand in the search results? Fix it with ORM.
3. There is more “certainty” of your ads showing up, compared to SEO.<br>
3. There is more “certainty” of your ads showing up, compared to SEO.<br>
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We see SEO and AdWords as complementing each other. For example, we would run an AdWords campaign to mine for keywords to target for SEO (because Google’s Keyword Tool is not always accurate). We would also advise the client to let the AdWords campaign continue running, until the SEO starts to show results. In addition, you’d also maximize your visibility in the search results by running both. This is because some search engine users only look at paid ads, while others may have developed “ad-blindness” and only look at the organic results.
We see SEO and AdWords as complementing each other. For example, we would run an AdWords campaign to mine for keywords to target for SEO (because Google’s Keyword Tool is not always accurate). We would also advise the client to let the AdWords campaign continue running, until the SEO starts to show results. In addition, you’d also maximize your visibility in the search results by running both. This is because some search engine users only look at paid ads, while others may have developed “ad-blindness” and only look at the organic results. Naturally, you’d have to consider the CPCs and whether you’ll still be making money if the CPC is too high. For example, it’s not uncommon for the CPC to be RM5/click or higher for property-related keywords. This is the main reason why many property companies put in a lot of effort into SEO for their website.
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== Online Reputation Management (ORM) ==
In business, a brand is everything. It takes years (and lots of money) to build a brand, yet mere minutes to destroy it. It doesn’t matter whether it’s genuine or engineered by a competitor, any NEGATIVE news, reviews or opinions on the Internet is BAD for business. Period! Not only will damaging content affect sales, we have seen clients face problems with contracts, bank loans and investors. SearchGuru’s ORM services can help you fix it where it matters most – the search engines. Because whether the potential customer is looking for product information or user reviews, prices, retailers, etc., they all start with the search engine.(''A May 2011 Pew Internet survey found that 92% of online adults use the search engine to find information on the web).''
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We can help you supress bad press, fake reviews, wrongful lawsuits and other damaging content in the search engines using SEO, and PREVENT potential customers from discovering them. We achieve this by creating, optimizing and promoting neutral to positive content to the top of the search results, for keywords that are related to your brand. The end result? Anyone searching for your brand will NOT find any damaging content.
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'''ORM for Search | The Process'''<br>
There are basically four steps involved in ORM:<br>
1. Monitoring – monitor your brand on Google, Yahoo and Bing.<br>
2. Content Creation – write neutral to positive content about your brand.<br>
3. SEO – optimize and build links to promote the content on search engines.<br>
4. Reporting – send monthly reports showing the search results for your brand.<br>
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==Photo gallery==
==Photo gallery==
<gallery>
<gallery>
image:Pumpkin_2006.jpg
image:searchguru1.jpg
image:Lake_Lure_golf_view.jpg
image:searchguru2.jpg
image:searchguru3.jpg
image:searchguru4.jpg
image:searchguru5.jpg
</gallery>
</gallery>
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==References==
==References==
*[http://www.sooperarticles.com/internet-articles/seo-articles/google-how-shaped-todays-seo-practices-861214.html Google How Shaped Todays SEO Practices]
*[http://www.ideamarketers.com/?articleid=3020258&CFID=51338758&CFTOKEN=65935265 Entering The Web Of Google AdWords]
*[http://www.lovelyanduppermost.com/seo/tips-for-search-engine-optimization/ Tips For Search Engine Optimization]
*[http://larrylim.hubpages.com/hub/Search-Engine-Optimization-for-the-Average-Joe Search Engine Optimization For The Average Joe]
*[http://www.ideamarketers.com/?articleid=2993985&CFID=51338758&CFTOKEN=65935265 Breaking Down Search Engine Optimization]
== External links ==
== External links ==
*[http://www.milsonprinting.com/ Milson Printing website]
*[http://www.searchguru.com.my/ SearchGuru website]
*[http://www.searchguru.com.my/seo-services/ SearchGuru SEO Services]
*[http://www.searchguru.com.my/orm-services/ SearchGuru ORM Services]
*[http://www.searchguru.com.my/google-adwords/ SearchGuru Google AdWords]
*[http://www.searchguru.com.my/about-us/ About SearchGuru]
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