Married but looking
Married but looking is a phrase that describes a growing trend on the Internet as witnessed by the steadily increasing number of dating sites specializing in that kind of service.
The best known of these sites is without doubt Ashley Madison. Most of these sites while offering similar services such as searching, chat and forums, require users to pay sometimes hefty fees for this.
Other sites have chosen to not to charge registered users for their service but hoping to make money by advertising. One such example is Married and free.
Reasons for the trend
Many reasons have been mentioned for the increasing popularity of this phenomenon:
- Increasing financial independence of women
- The declining influence of religion in our everyday lives
- The rise of social media on Internet such as Facebook, Twitter and many others
- The steadily increasing number of web sites offering opportunities to meet alternative partners