WWW.WHENWEWERECASUALS.COM is Christopher Dacey and Mark Batista. Both grew up during the 80's in the midst of the explosion of European Sportswear into the lives of young, working class, and British football fans. Fascinated and intrigued by the lifestyle of a generation of their fellow peers they started the website as a nod to a golden era in UK fashion.
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| URL | http://whenwewerecasuals.com/ |
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| Type of site | Private |
| Available language(s): | English |
| Owner | Mark |
| Created by | AiSolve |
| Launched | 2004 |
Market info
Fascinated and intrigued by the lifestyle of a generation of their fellow peers they started the website as a nod to a golden era in UK fashion. With all time classics such as Lyle And Scott, Fila, Adidas alongside brands with timeless product like Penfield, One True Saxon, Barbour, Velour, Sebago and Andersons a one stop shop for the stylish, discerning male of all ages. With their first store (under the name Outnumbered) open on East London's Columbia Road, a second one looms just off Brick Lane stocking the following brands:-
Brands Offered
Lyle and Scott Vintage
Lyle and Scott has built a reputation as a high quality brand with a 130 year history in the design and manufacture of authentic Scottish knitwear handled with the hereditary skills of generations of fine craftsmen and women. Their products are found in some of the leading retail outlets throughout the world and are clearly recognizable by their trademark Eagle logo. Lyle And Scotts authentic foundation in casualwear began by clothing some of the world's greatest sports personalities and the dressing of prestigious tournaments since the sixties. This history plus the design team's unique skills makes Lyle & Scott a brand leader in the production of fit-for-purpose fashion led ranges.
Fila Vintage
Classic Italian Sportswear brand, much loved and sought after by the terraces. Over the years Fila have produced many iconic pieces, including the Bjorn Borg styles. Fila Vintage painstakingly recreates these styles from the archives, producing a truly authentic retro collection. We welcome you back Fila, with open arms.
Barbour
Since 1894, J Barbour and Sons have produced clothes perfectly suited for enjoyment of life beyond the city. It is commitment to quality and durability that has seen the name Barbour become synonymous with the best of country living.
References
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