Difference between revisions of "Help:Monetizing MyWikiBiz/Google AdSense"

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Revision as of 16:03, 13 February 2010

Google advertising is the leading way for advertisers and ad hosts to quickly and conveniently make money on the Internet. It is also one of the most frustrating ad suppliers known to mankind. For the first two years of operation, MyWikiBiz's preferred ad serving agent was Google. Then, in January 2010, Google suspended one of the primary ad accounts operating on MyWikiBiz, without notice, without explanation, and (frankly) without cause. Thus, the management is soured on Google AdSense, but you are still welcome to utilize their service for your own financial benefit.

Here is an example of a Google AdSense advertisement:

<adsense> google_ad_client = 'pub-2519012287359549'; google_ad_width = 468; google_ad_height = 60; google_ad_format = '468x60_as'; google_ad_type = 'text_image';//2006-12-28: MWB Directory space google_ad_channel = '2388332058'; google_color_border = '6699CC'; google_color_bg = '003366'; google_color_link = 'FFFFFF'; google_color_text = 'AECCEB'; google_color_url = 'AECCEB'; </adsense>

In Directory & User space

In Directory and User space, users who actually are legally responsible for the topic of their space (the topic is their self or their enterprise, etc.) are allowed to place as many Google AdSense ads within that space as Google allows.

On the other hand, users who have merely "grabbed" a Directory entity that they are not responsible for legally, are advised to build out such Directory space with legitimate, useful content -- otherwise, nobody's going to visit that Directory page or spend any time on it. Failure to create content would only retard the Google advertising opportunity, anyway. In light of fostering quality on MyWikiBiz, the site owner may cap any single user's ability to "grab" undeveloped Directory space at 100 pages. For example, after claiming 100 Directory pages, a user must demonstrate that they have adequately built out at least 50% of them with meaningful, useful content before claiming another 100. Otherwise, the user may be blocked and all of their Directory space is subject to return to the open market. Remember to be mindful of the GNU Free Documentation License when copying text from a site like Wikipedia into MyWikiBiz or any other GFDL-observing site.

The incentive of the Google AdSense revenue is intended to be a very simple and catchy "hook" to bring in good editors who want to make money doing the thing they love to do. Google advertising revenue is not intended to be an "end game" for users, but rather a pleasant reward for building good content within MyWikiBiz. Of course, all users who have grabbed Directory space and are "squatting" on it need to remember -- they are merely "occupying" those Directory pages until the day the actual owner contacts MyWikiBiz's management. At that moment, a sysop will transfer access privileges to the rightful owner, which will lock out the previous user's access rights.

In Main space

MyWikiBiz management may elect to place Google AdSense ads on some Main space articles, to help us pay for hosting bandwidth and server storage space for all of the great stuff here. To keep Main space looking clean and neat, MyWikiBiz policy is to limit Main space pages to no more than two (2) Google ads per page. Also note that MyWikiBiz will exercize prudence in the proportion of Main space articles that are ever monetized with Google advertising -- we intend that 75% of all Main space articles shall remain free of Google advertising.

General users are not allowed to embed or alter Google advertising on Main space articles.


AdSense Examples

A popular look is a thin, centered box:

<adsense> google_ad_client = 'pub-2519012287359549'; google_ad_width = 468; google_ad_height = 60; google_ad_format = '468x60_as'; google_ad_type = 'text_image';//2006-12-28: MWB Directory space google_ad_channel = '2388332058'; google_color_border = '6699CC'; google_color_bg = '003366'; google_color_link = 'FFFFFF'; google_color_text = 'AECCEB'; google_color_url = 'AECCEB'; </adsense>

...Which can be installed as follows:

<center>
<adsense>
google_ad_client    = 'pub-YOUR ADSENSE NUMBER HERE';
google_ad_width     = 468;
google_ad_height    = 60;
google_ad_format    = '468x60_as';
google_ad_type      = 'text_image';//2006-12-28: MWB Directory space
google_ad_channel   = '2388332058';
google_color_border = '6699CC';
google_color_bg     = '003366';
google_color_link   = 'FFFFFF';
google_color_text   = 'AECCEB';
google_color_url    = 'AECCEB';
</adsense>
</center>