File:Consumers Beware- Olin Business School's 2012 Marketing Forecast Calls for Guerilla Tactics and More Viral Ads.doc

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current07:29, 24 December 2011 (19 KB)Donaldhood (talk | contribs)(1888PressRelease) As traditional advertising becomes less effective, Olin Business School's professor of marketing anticipates more viral and non-traditional marketing to engage consumers and create awareness more effectively this new year.

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