Directory:Ideation Services

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New Product Development & Ideation Services: Converting Concepts into Products


One of the biggest challenges faced by both start-up and established companies is the long lead time to transform an idea into a reality. GlobalLogic’s ideation services help clients rapidly convert their concepts into fully functional products in a fraction of the time it would take to build the same products in-house. We take a “fabless” approach to new product development, enabling clients to seamlessly take their products from start to finish.


Our Ideation Services Offering

To facilitate new product ideation services, GlobalLogic provides full lifecycle R&D services that are based on a fixed budget, team and schedule. Clients also gain access to our tried-and-true software development and project management processes, as well as our award-winning platform for distributed Agile engineering (GlobalLogic Velocity™). Furthermore, start-up companies have the option to engage with an Executive Advisor and access our partner ecosystem of technology alliances, funding investors, marketing firms and hosting & SEO providers.


Our ideation services provide the following benefits:


  • Define and shape the product vision to match market needs
  • Define and validate the technology choices to ensure scalability and flexibility in a product’s design
  • Create and manage highly skilled engineering teams through an offshore/onshore model
  • Provide continuous visibility, iterative control and reduced risks through Agile engineering methods
  • Launch, host and support the product through our partner ecosystem
  • Our Ideation Services Focus Areas

GlobalLogic’s new product development and ideation services focus on the following areas of interest:


  • Whiteboard to Market
  • Ideation Acceleration
  • Product Usability & Design
  • Customization / Implementation


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