Heap looked at the scientific literature and found that PRS is not serious science. He found that 'keywords' are not indicators in the way NLP practioners claim and ‘eye movement’ theories are, in particular, widely rejected. On ‘establishing rapport’, again Heap found that there was no scientfic evidence for the claim that these techniques improve rapport. In a famous study, Cody found that NLP therapists, using language matching, were actually rated as untrustworthy and ineffective. Heap concludes that NLP is “found to be lacking” and that “there is not, and never has been, any substance to the conjecture that people represent their world internally in a preferred mode which may be inferred from their choice of predicates and from their eye movements”. | Heap looked at the scientific literature and found that PRS is not serious science. He found that 'keywords' are not indicators in the way NLP practioners claim and ‘eye movement’ theories are, in particular, widely rejected. On ‘establishing rapport’, again Heap found that there was no scientfic evidence for the claim that these techniques improve rapport. In a famous study, Cody found that NLP therapists, using language matching, were actually rated as untrustworthy and ineffective. Heap concludes that NLP is “found to be lacking” and that “there is not, and never has been, any substance to the conjecture that people represent their world internally in a preferred mode which may be inferred from their choice of predicates and from their eye movements”. |