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{{DISPLAYTITLE:The City of Fremantle ARTHUR HEAD PRECINCT Potential Ideas for a ‘Creative Arts Hub’}}  

{{DISPLAYTITLE:The City of Fremantle ARTHUR HEAD PRECINCT Potential Ideas for a ‘Creative Arts Hub’}}  

from Bathers Beach - Arthur Head Group

From Bathers Beach - Arthur Head Group

 

'''Introduction'''

'''Introduction'''

Tenants of the properties in the Arthur Head precinct were invited to put forward ideas for the development of the area, following discussions with the Director of Community Development, Marisa Spaziani. The artists were advised that these ideas would be considered alongside those presented by Artsource in the preparation of a report to Council on the matter.

Tenants of the properties in the Arthur Head precinct were invited to put forward ideas for the development of the area, following discussions with the Director of Community Development, Marisa Spaziani.<ref>[http://www.fremantle.wa.gov.au/City_of_Fremantle/Council_and_elected_members/Inside_your_council City of Fremantle:] Council and Elected Members-Inside your council</ref> The artists were advised that these ideas would be considered alongside those presented by Artsource in the preparation of a report to Council on the matter.

The Bathers Beach - Arthur Head Group (BBAHG) welcomes the Council’s commitment to developing the Arthur Head arts precinct and is particularly pleased that the aspirations for the area are to achieve national benchmark status. For many years visitors to Fremantle have admired what we have been doing in the area and the opportunity to work with Council to improve and extend the creative hub at Arthur Head is extremely exciting.

The Bathers Beach - Arthur Head Group (BBAHG) welcomes the Council’s commitment to developing the Arthur Head arts precinct and is particularly pleased that the aspirations for the area are to achieve national benchmark status. For many years visitors to Fremantle have admired what we have been doing in the area and the opportunity to work with Council to improve and extend the creative hub at Arthur Head is extremely exciting.

There is an opportunity for the City to brand and market the Creative Arts Hub. The BBAHG would support the use of consistent branding and signage to complement their individual business signage. This would enhance movement around the site (by creating an ‘arts trail’) but could also provide a springboard for effective marketing of the area and of one-off events that could be generated within the hub. All tenants would be enthusiastic participants in open days, arts markets, an annual Tunnel Art Exhibition or an art event on Bathers Beach along the lines of Sculpture by the Sea. These activities could be promoted at special times of the years to coincide with other events such as Fremantle Festival or arts-related activity such as Artsource’s Open Studio days.  

There is an opportunity for the City to brand and market the Creative Arts Hub. The BBAHG would support the use of consistent branding and signage to complement their individual business signage. This would enhance movement around the site (by creating an ‘arts trail’) but could also provide a springboard for effective marketing of the area and of one-off events that could be generated within the hub. All tenants would be enthusiastic participants in open days, arts markets, an annual Tunnel Art Exhibition or an art event on Bathers Beach along the lines of Sculpture by the Sea. These activities could be promoted at special times of the years to coincide with other events such as Fremantle Festival or arts-related activity such as Artsource’s Open Studio days.  

*Costings

*''Costings''

All plans for the development of the Creative Arts Hub will need to be fully costed. Many of the initiatives we have outlined could be achieved by the City making a one-off investment in planning and infrastructure, plus ongoing commitment to maintaining the site. If the City develops effective and open dialogue with the tenants we will be most supportive of collaborative initiatives and are willing to invest our time and resources in initiatives that are of benefit to all.

All plans for the development of the Creative Arts Hub will need to be fully costed. Many of the initiatives we have outlined could be achieved by the City making a one-off investment in planning and infrastructure, plus ongoing commitment to maintaining the site. If the City develops effective and open dialogue with the tenants we will be most supportive of collaborative initiatives and are willing to invest our time and resources in initiatives that are of benefit to all.

== Conclusion ==

== Conclusion ==

November 1, 2011

November 1, 2011

==References==

==References==

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