People who know what real research looks like will need to renew their efforts to educate the public about the difference between Agenda-Driven Statistification (ADS) and Actual Research Studies (ARS).
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The way things have been going over the last couple of decades, many super-tanker loads of cash are going into confusing the public about that very difference. Stepping back to take in the larger picture, one can see that this smudging of the line between corporate spin and genuine inquiry is just another part of what Chris Mooney called “The Republican War on Science”.