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PPC involves having ads appear within search results for specific keywords as provided by search engines such as Google. Using Google Adwords for advertising means that the advertiser only pays when a user clicks on their advert. It remains one of the fastest, most targeted and effective forms of advertising on the internet. It is however also heavily dependent on effective PPC campaign management which Gnu World offers through its different Adwords packages and optional monthly management plans.
PPC involves having ads appear within search results for specific keywords as provided by search engines such as Google. Using Google Adwords for advertising means that the advertiser only pays when a user clicks on their advert. It remains one of the fastest, most targeted and effective forms of advertising on the internet. It is however also heavily dependent on effective PPC campaign management which Gnu World offers through its different Adwords packages and optional monthly management plans.
== Social Media Marketing (SMM) ==
Social Media Marketing, in short SMM, is the newest approach in Internet Marketing. This approach leverages the gigantic user-bases social media platforms such as Facebook have to allow businesses to connect and engage with their markets and customers. Gnu World offers tailored packages which target the Facebook, Twitter and LinkedIn social platforms and thereby allow businesses to have a presence on these platforms and tap into the massive potential they offer.
== Website Audits ==
Website audits are an optional but also crucial additional component of Gnu World's web marketing services. These website audits allow for an in-depth review of a website's metrics, design, content, functionality and other key factors in order to best establish an optimal course of action for further website promotion. Gnu World offers two different website audit packages to customers with existing websites.