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| company_type = [[Company_Type:=Private|[[Private Company|Private]]]]

| foundation = [[Year_Started:=1996|[[1996]]]]

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| location ~~= {{flagicon|JA}} [[City:~~=Kingston~~|[[Directory:Kingston, Jamaica|Jamaica]]]]~~, [[Country_Name:=Jamaica|[[Directory:Jamaica|JAM]]]]

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| location = Kingston, [[Country_Name:=Jamaica|[[Directory:Jamaica|JAM]]]]

| industry = [[NAICS_Code1_Title:=Web Design|[[Web Design]]]]<br>[[NAICS_Code2_Title:=Advertising|[[Advertising]]]]<br>[[NAICS_Code3_Title:=Public Relations|[[Public Relations]]]]

| owner = [[Knolly Moses]]

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== History ==

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Panmedia grew out of a [[media strategy]] consulting practice by its principal Knolly Moses and began business on the ground floor of his [[townhouse]] in 1996. In the beginning the company grabbed any work that walked through the door. The tiny staff quickly took to the [[Internet]] and convinced Jamaica Online’s owners, Maurice McNaughton and Hanif Latchman, that they could develop [[content]]. The company designed [[Jamaica’s first portal]], [[Jamaica Today]], giving [[Brand Jamaica]] early exposure on the Internet.

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Panmedia grew out of a [[media strategy]] consulting practice by its principal Knolly Moses and began business on the ground floor of his [[townhouse]] in 1996. In the beginning the company grabbed any work that walked through the door. The tiny staff quickly took to the [[Internet]] and convinced Jamaica Online’s owners, Maurice McNaughton and Hanif Latchman, that they could develop [[content]]. The company designed Jamaica’s first portal, [[http://www.panmedia.com.jm/archive/Jatoday/| Jamaica Today]], giving [[Brand Jamaica]] early exposure on the Internet.

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Since then, Panmedia has remained a web bureau while the full services of an advertising agency. The company has built ten sites for [[Cable & Wireless]], six for [[Grace Kennedy]] and a few of its own. In advertising, Panmedia has developed [[campaigns]] for [[DB&G]], [[Myers Fletcher & Gordon]], [[First Global Bank]], [[Billy Craig Insurance Brokers]], among others.

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Since then, Panmedia has remained a web bureau while offering the full services of an advertising agency. The company has built ten sites for [[Cable & Wireless]], six for [[Grace Kennedy]] and a few of its own. In advertising, Panmedia has developed campaigns for [[DB&G]], [[Myers Fletcher & Gordon]], [[First Global Bank]], [[Billy Craig Insurance Brokers]], among others.

== Services ==

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* Innovative campaigns: Effective messages for strong market presence.

* [[Graphic design]]: Visual impact with that extra zing!

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* [[Market analysis]]: Testing campaigns in [[http://en.wikipedia.org/wiki/Focus_group| focus groups]] and the market.

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* Market analysis: Testing campaigns in [[http://en.wikipedia.org/wiki/Focus_group| focus groups]] and the market.

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* [[Media planning]]: The right mix for the best results.

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* Media planning: The right mix for the best results.

Online Marketing

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[[Marketing]]

* Bells and whistles: Interactive promotional messages.

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* Your own story: [[Flash]] corporate documentaries.

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* Your own story: Flash corporate documentaries.

* Get noticed: Fancy Invitations and notices.

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== Panmedia websites ==

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[http://www.blogjamaica.com.jm BlogJamaica] [[Image:blogjalogo.jpg|165px|BlogJamaica.com.jm logo]]

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Blog Jamaica is a planet for all [[blogs]] about this [[island]] and its [[Diaspora]]. It’s a place to find those who just want to vent, and others with something useful to say. We feature all Jamaica related blogs here unless they are outside the bounds of good taste.

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Blog Jamaica is a planet for all [[blogs]] about this island, Jamaica, and its [[Diaspora]]. It’s a place to find those who just want to vent, and others with something useful to say. We feature all Jamaica related blogs here unless they are outside the bounds of good taste.

You will realize that Blog Jamaica is the reservoir of our oral history. Connecting Us Everywhere.

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== Web Tools ==

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The majority of web sites developed by Panmedia are done using [[Drupal]], we also use the [[Django]] [[web framework]] when possible. As with most [[web development]] the tools and platform we use will vary depending on the developer but there are some common ones. For design we use tools from the [[Adobe]] ~~Suits~~ of products: [[Photoshop]], [[Illustrator]], etc. At least one person uses [[Dreamweaver]] on a regular basis but most other editing is done in either the [[e-text editor]], [[ViM]] or [[Kate]].

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The majority of web sites developed by Panmedia are done using [[Drupal]], we also use the [[Django]] [[web framework]] when possible. As with most [[web development]] the tools and platform we use will vary depending on the developer but there are some common ones. For design we use tools from the [[Adobe]] Suites of products: [[Photoshop]], [[Illustrator]], etc. At least one person uses [[Dreamweaver]] on a regular basis but most other editing is done in either the [[e-text editor]], [[ViM]] or [[Kate]].

The [[operating systems]] used on a daily basis include [[OS X]], [[Windows]] [[(XP]] and [[Vista)]] and [[Linux]]. However, our hosting platform is strictly [[Linux]].

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Since [[Drupal]] is written in [[PHP]] that is the language that is used on daily basis but [[Python]] is also utilized when possible.

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As part of our development process we use [[Basecamp]] as a collaboration tool. While we host our own email and use most of the tools offered by [[Google Apps]] such as the calendar and documents.

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As part of our development process we use [[Basecamp]] as a collaboration tool. While we host our own email and use most of the tools offered by [[Google Apps]] such as the calendar and documents.

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== Web Developer practices used ==

Panmedia’s site design methodology ensures minimal load times for all pages. [[CSS]] based layouts are used to reduce page sizes and enhance the overall responsiveness of the site. Large graphics are avoided unless essential for conveying important information or key messages. All images are optimized for the web [[multimedia]], technologies like [[Flash]] are only used in places where we believe they may enhance the overall user experience.

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Standards compliant code is used enhance [[search engine]] friendliness, improve accessibility and ensure cross-browser compatibility. Where appropriate, [[AJAX]] is used to enhance the site’s perceived responsiveness and to allow the wealth of information available on the site to be accessed in an intuitive, unobtrusive manner.

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Standards compliant code is used to enhance [[search engine]] friendliness, improve accessibility and ensure cross-browser compatibility. Where appropriate, [[AJAX]] is used to enhance the site’s perceived responsiveness and to allow the wealth of information available on the site to be accessed in an intuitive, unobtrusive manner.

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== Clients ==

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[[LONSDALE Saatchi & Saatchi]] is an ideas company and says passion is why it exists. It wants to overhaul the ordinary, defy convention, innovate the industry and challenge those who say it can’t be done! Lonsdale says [[brands]] are its passion. They build brands, energise brands and live their brands as they strive to make them into lovemarks.

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Panmedia is partnering with [[Tangent Ltd.]], a vibrant application software development and systems integration firm, to deliver robust solutions in web applications.

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~~Panmedia is partnering with [[C3IT]], an information technology consulting and IT services firm based in [[Pune]], [[India]].~~

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~~C3IT's core competency~~ is ~~in setting up and operating large and medium-sized Offshore~~ [[~~(ODC)~~]]~~/dedicated development (DDC) centers~~ and ~~[[knowledge process outsourcing]] (KPO) units. Its expertise ranges from development of large and complex~~ IT ~~systems spanning diverse technologies. C3IT is a [[Microsoft Gold]] Certified Partner specializing~~ in [[~~SharePoint~~]] ~~based solutions and Business Intelligence~~.

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Panmedia is partnering with [[C3IT]], an information technology consulting and IT services firm based in Pune, [[India]].

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C3IT's core competency is in setting up and operating large and medium-sized Offshore (ODC)/dedicated development (DDC) centers and knowledge process outsourcing (KPO) units. Its expertise ranges from development of large and complex IT systems spanning diverse technologies. C3IT is a [[Microsoft]] Gold Certified Partner specializing in [[SharePoint]] based solutions and Business Intelligence.

== PanNote ==

Donnettsmith

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Changes

Directory:Panmedia Limited (view source)

Revision as of 14:08, 24 February 2009