''Living Whole Foods'' was originally owned by co-CEO's Kaitlin Jones and Parker Garlitz. They eventually merged with Mountain Valley Seed Company. Living Whole Foods continues to sell products through True Leaf Market, primarily wheatgrass, herbs, mushrooms, garden equipment, juicers, and tofu making kits.<ref>[https://www.inc.com/profile/living-whole-foods Living Whole Foods profile on Inc.]</ref>